FIS | Vertical Future
Series of 3D animated films
FIS wanted to explore future trends across banking, payments, and commerce. We created a 3D playground centered around their dot to visualize these trends in a fun, engaging way.
Directed by Mr. K and produced in partnership with Jelly NYC, these pieces deftly incorporated financial motifs through striking 3D design and animation. Two series were created to highlight current trends in a white world and future trends in black. The end of the first series transitioned from the white world to black, which was continued in the second.
In total, 12 films were created which were then versioned into 97 unique client-branded versions. All born from a single dot into an expansive campaign that spanned multiple years.